Designing Brand Identity: An Essential Guide for the Whole Branding Team

“"It's excellent: exceptionally data-rich and comprehensive." - Patrick Collison”

Źródło: https://x.com/patrickc/status/1742002242012807553

“Jack Ma always carries a copy of this book.”

Źródło: https://www.forbes.com/sites/christophernelson/2015/07/17/the-influential-book-in-alibaba-founder-jack-mas-briefcase/