
IKEA Case Study
by Daniel Kirk
- Tytuł oryginalny
- Atomic Habits
- Język oryginału
- Angielski
- Liczba stron
- 320
- Wydawnictwo
- Avery
O tej książce
The IKEA Group Business Case Study provides a breakdown of the inner workings of IKEA's business. Each business function, Operations, Human Resources, Finance and Marketing are thoroughly broken apart in this insightful case study. The case study provides real-life examples of the fundamentals of business, in relation to IKEA and their day-to-day operations. This case study was developed from years of research conducted by the author, with over 200 sources utilised. Furthermore, the author has spent years at IKEA as an employee and understands the company inside and out. When using the IKEA case study you can be sure that you are using reliable and insightful information. Little do people know, that IKEA is just one company in the sprawling network of companies which also bear the IKEA name. IKEA is a great company to use for a case study as they operate on over a quarter of countries on Earth and are a well known household brand which have led the pack for years - whether it be in sustainable production, ethical supply chains or product innovation.