How You Can Sell Anyone Anything

Life is about selling. There is simply no aspect of life that does not include selling yourself, your products, your services, your values, or your lifestyle. This book shows you how to do it so you can close the deal and feel good about yourself and your buyer. It is all about empathy, preparedness, and a sense of your own power and your own humility. Best of all, it works. It is from Ben Stein, who knows about just about everything; and Barron Thomas, one of the most successful sellers of airplanes on the planet, who has seen the rough and the smooth places of sales and has learned from them both.