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Robert V. Kozinets
4 książek
Książki autora Robert V. Kozinets
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Consumer Behavior: Human Pursuit of Happiness in the World of Goods
Jill Mellick, Morris B. Holbrook, Banwari Mittal, Robert V. Kozinets, Jill Avery, Sharon Beatty
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Defining Fandom
Henry Jenkins, Robert V. Kozinets
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Fandom as Audience
Henry Jenkins, Robert V. Kozinets
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Wired TV: Laboring Over an Interactive Future
Henry Jenkins, Vincent Brook, Will Brooker, Robert V. Kozinets, Derek Johnson, Denise Mann, M.J. Clarke, Katynka Z. Martinez, Julie Levin Russo, John T Caldwell, Professor Jonathan Gray