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Rita Gunther McGrath
4 książki
Książki autora Rita Gunther McGrath

Discovery-Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity
Rita Gunther McGrath

HBR's 10 Must Reads on Business Model Innovation
Clayton M. Christensen, Mark W. Johnson, Harvard Business Review, Rita Gunther McGrath, Steve Blank

The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business
Rita Gunther McGrath

The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty
Rita Gunther McGrath, Ian MacMillan