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Rita Gunther McGrath
15 książek
Książki autora Rita Gunther McGrath
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Creating and transforming core businesses: A competence oriented analysis
Rita Gunther McGrath
D
Discovery driven planning for the Internet era
Rita Gunther McGrath
D
Discovery-Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity
Rita Gunther McGrath
E
Entrepreneurial rents and option potential: An empirical study
Rita Gunther McGrath
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HBR's 10 Must Reads on Business Model Innovation
Clayton M. Christensen, Harvard Business Review, Mark W. Johnson, Rita Gunther McGrath, Steve Blank
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HBR's 10 Must Reads on Strategy, Vol. 2
Clayton M. Christensen, Harvard Business Review, Michael E. Porter, Rita Gunther McGrath, A.G. Lafley
H
HBR's 10 Must Reads on Technology and Strategy Collection
Clayton M. Christensen, Harvard Business Review, Michael E. Porter, Thomas H. Davenport, Rita Gunther McGrath
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Inflexão Estratégica
Rita Gunther McGrath
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Marketbusters: 40 Strategic Moves That Drive Exceptional Business Growth
Rita Gunther McGrath, Ian C. MacMillan
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Option potential and the innovators' dilemma: Resource commitment to uncertain new projects
Rita Gunther McGrath
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Technology deployment and idiosyncratic competitive advantage
Rita Gunther McGrath
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The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business
Rita Gunther McGrath, Alex Gourlay
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The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty
Rita Gunther McGrath, Ian MacMillan
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The trouble with competence: Opportunities and limitations in the adolescence of the resource-based view
Rita Gunther McGrath
ア
アントレプレナーの戦略思考技術―不確実性をビジネスチャンスに変える
Rita Gunther McGrath